5 Reasons This Powder Cleanser Might Change the Way You Wash Your Face
Most cleansers start in a bottle already mixed with water.
Matcha Rice Polish starts as a silky dry powder — then transforms into a creamy cleansing foam the moment you activate it in your palm.
A little more water makes it softer and creamier. A little less gives you more of that satisfying polished-skin feel.
And somehow, one tiny powder manages to cleanse + gently exfoliate + leave skin looking brighter in a single step.
Matcha + Oat + Rice + Papaya Enzymes · 100 g
We gave Matcha Rice Polish to 1,000 mystery testers before telling them what it was.
91%
said their skin felt thoroughly cleansed and polished
88%
said skin felt smoother and softer after one use
30%
increase in skin radiance
They didn't know the product. They just knew how their skin felt.
01 THE POWDER THAT TURNS INTO FOAM
Skip the pump.
Matcha Rice Polish begins as a soft dry powder and transforms into a creamy cleanser as soon as water touches it.
It feels a little unexpected the first time.
Then strangely satisfying every time after.
02 YOU CONTROL THE TEXTURE
This is where the powder format gets interesting.
Want a softer cleanse?
Add a little more water.
Want more of a polishing feel?
Use slightly less.
You aren't locked into one texture straight from the bottle.
You activate it the way your skin feels that day.
MORE WATER
Creamier · softer cleanse
vs.
LESS WATER
More concentrated · more polishing
03 IT DOES THE JOB OF MORE THAN ONE STEP
Most routines separate:
Cleanse.
Exfoliate.
Brighten.
Matcha Rice Polish was designed to bring those experiences together.
The foam lifts away the day's buildup while rice and papaya enzymes help polish away dull surface skin — leaving the face feeling clean, smooth and fresh without adding another complicated step to your routine.
ONE POWDER. THREE JOBS.
CLEANSE + POLISH + BRIGHTEN
04 THE INGREDIENT LIST READS LIKE A BREAKFAST BOWL. YOUR SKIN WON'T MIND.
MATCHA
Antioxidant-rich green tea powder that helps give the formula its signature green identity while supporting fresh-looking skin.
RICE
Traditionally loved in beauty routines for its smoothing, brightening feel.
PAPAYA ENZYMES
Help loosen dull surface buildup without relying solely on gritty physical exfoliation.
COLLOIDAL OATMEAL
Adds a comforting, skin-softening element to balance the polishing experience.
Basically: polish, without turning your face into a sanding project.
05 THE PEOPLE WHO TESTED IT WANTED TO WASH THEIR FACE AGAIN
WE SENT IT OUT WITHOUT TELLING ANYONE WHAT IT WAS.
No launch campaign.
No product name influencing the answer.
No explanation of what they were supposed to feel.
Just the powder, instructions and a feedback form.
“I went back to wash again.”
91% said skin felt thoroughly cleansed and polished.
88% said skin felt smoother and softer after one use.
That's when we knew it was ready.
POWDER CLEANSER VS. THE USUAL
See how Matcha Rice Polish compares to a regular liquid cleanser and a traditional face scrub — combining cleansing, polishing and enzyme exfoliation in one water-activated powder.
YOUR CLEANSER COULD DO MORE.
Cleanse.Polish.Brighten. All you add is water.
Skin Deep
MATCHA RICE POLISH - Brightening Enzyme Powder Cleanser
FAQ
Is Matcha Rice Polish a cleanser or an exfoliator?
Both. It was designed primarily as a water-activated cleanser with polishing and enzyme-exfoliating benefits built into the cleansing step.
Does it foam?
Yes. Add water and rub the powder between wet palms to transform it into a creamy cleansing foam.
Is it a gritty face scrub?
No. The experience is designed to feel much softer than a traditional coarse physical scrub.
How much should I use?
Start with a small amount. Because the product activates with water, you don't need a large scoop for each cleanse.
Can I control how exfoliating it feels?
Yes. More water creates a softer, creamier cleansing experience; slightly less water gives a more concentrated polishing texture.
How often can I use it?
That depends on your skin and the rest of your routine. If you're new to enzyme exfoliation or already use acids/retinoids, introduce it gradually and adjust according to your skin's tolerance.
What skin types can use it?
It is designed for customers who want cleansing plus gentle polishing, but individual tolerance varies. Patch test first, particularly if your skin is highly sensitive or irritated.